Language will Lure You

1. Emotional Terms You use words or phrases that arouse feelings for or against someone or some cause.
2. Metaphor and Simile You claim a likeness between two things that does not really exist. Or the likeness has nothing to do with the point you are making.
3. Emphasis You quote another person but stress one of their words or phrases. This changes the meaning of what was said.
4. Quotation Out of Context You repeat just part of what someone said.
5. Abstract Terms You use an abstract term but cannot give concrete examples to explain what the term means.
6. Vagueness You use a word or phrase means that has a range of meanings. However, you are not clear as to exactly what meaning you want.
7. Ambiguity You use a word or phrase that has two or more meanings. The listener is not sure which meaning you want.
8. Shift of Meaning You use a word or phrase to mean one thing. Then you use the same word or phrase again with a different meaning.